The Bee - From Napoleon to Gucci

The bee - a small and industrious creature, carries on its wings a history of power and elegance. An ancient royal symbol that has become a design icon. At the beginning of the 19th century, Emperor Napoleon Bonaparte chose the bee as the imperial symbol, replacing the fleur-de-lis of the House of Bourbon. Bees adorned his coronation robe, his jewelry and the clothing of his court - expressing the idea of the ruler as the center of the hive.
Since then, the bee has floated, carrying with it a story of tradition, identity and style, over centuries of culture and beauty. From the halls of the empire to the world of art, fashion and jewelry. In 2010, it returned to the forefront - the designer of the Gucci fashion house, Alessandro Michele, made the bee one of his main symbols. A symbol of bohemian elegance, a nostalgic icon, a symbol of nature, seduction, diligence, power and control. The bee has starred on Gucci's luxury watches and jewelry, on fashion and clothing accessories, bags, wallets and more. Desirable and sought-after items among collectors of fashion, culture and art.